A cookie isn’t as tasty as it sounds and is instead a small file of letters and numbers stored on your computer by a website that assigns a numerical user ID and stores certain information about your online browsing. The cookies we use are third party “analytical” cookies. They allow us to recognise and count the number of visitors and to see how visitors move around the site when they are using it. This helps us to improve the way our website works, for example, by ensuring that users are finding what they are looking for easily. When we use cookies, we do so to help us recognise you as a prior user of this website. These cookies are not integral to the services provided by our website and if you prefer not to receive cookies from our website you can disable their use in your browser settings. To find out more about cookies, including how to see what cookies have been set and how to manage and delete them, visit www.allaboutcookies.org

 

www.theviewers.co.uk uses the third-party Cookies detailed below for the purposes described:

 

_utm.gif Google Analytics tracking code that logs details about the visitor’s browser and computer (expires session).

_utma Collects data on the number of times a user has visited the website as well as dates for the first and most recent visit. Used by Google Analytics (expires 2 years).

_utmb Registers a timestamp with the exact time of when the user accessed the website. Used by Google Analytics to calculate the duration of a website visit (expires session).

_utmc Registers a timestamp with the exact time of when the user leaves the website. Used by Google Analytics to calculate the duration of a website visit (expires session).

_utmt Used to throttle the speed of requests to the server (expires session).

_utmz Collects data on where the user came from, what search engine was used, what link was clicked and what search term was used. Used by Google Analytics (expires 6 months).

_ga Requires a unique ID that is used to generate statistical data on how the visitor uses the website (expires 2 years).

_gat Used by Google Analytics to throttle request rate (expires session).

_gid Registers a unique ID that is used to generate statistical data on how the visitor uses the website (expires session).

collect Used to send data to Google Analytics about the visitor’s device and behavior. Tracks the visitor across devices and marketing channels (expires session).

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